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Our Team

Digital 38 Group is a 360 Digital Marketing Agency with a strong presence in Southeast Asia and Greater China. Founded in 2006, we have 100+ digital specialists that could cater to your diverse digital needs. Digital 38 Group – comprising IH Digital, D38 and Asia Travel Club – aims to simplify digital marketing, eCommerce and social media marketing solutions for forward-looking companies across the ASEAN Economic Community (AEC).

For more information, please visit https://www.digital38.com/digital-38-group/

 

Job Description

This incumbent is responsible for developing and executing B2B digital marketing activities and campaigns across South East Asia (ASEAN). Responsible for implementing of marketing initiatives and campaigns in Asia Pacific region across additional and digital channels. Collaborate with local marketing and sales teams for localised brand awareness, marketing efforts in achieving our business goals.

Key Responsibilities

• Develop and implement digital marketing strategies and campaigns to generate B2B leads across Asia
• Monitoring and tracking marketing budgets, including expenditures, return-on-investment
• Ownership of company's website, social media and digital platform
• Plan and track digital media campaigns on Social, GDN, YouTube and SEM
• Search Engine Marketing. SEM & actively involved in SEO efforts
• Content creation and execution on social media and apps. Copywriting and proofreading support for promotional communications and collaterals
• PR events and activities

Job Requirements

• Bachelor Degree in Mass Communication, Marketing, Advertising, or any related discipline
• Good understanding of digital marketing concepts and best practices
• Content creation and image editing skills
• Analytical mindset and critical thinker